BlackBerry Key2 Keynote & Retail Pop-Up
On June 7, 2018 press and media were invited to a private launch event where BlackBerry announced the new Key2 device. After a keynote presentation that explained key product features and discussed the future of BlackBerry Mobile the space was opened up to the public for two weeks of events and pre-sales.
Agency: We’re Magnetic
Role: Event Strategy, Creative Direction, Spatial Design & Programming