A day long takeover of Webster Hall hosted by Katie Couric and Youtube Creators Colin & Samir.

For AdWeek NY in 2022 Google & YouTube took over Webster Hall to create a Morning Show-themed presentation for both in-person and virtual attendees.

In the evening, we transformed the space into a larger-than-life stage for acts like Ari Lennox, Thuy, and Busta Rhymes.

Agency
Good Sense & Co.

Photos
Andrew Federman & Nina Westervelt